Michigan Avenue Media Inc.
Meet Marsha Cook of Michigan Avenue Media in Northfield
The mission of the World of Ink Network / Michigan Avenue Media Inc. is to share resources, introduce tips, products and services to help strengthen, support and challenge those who love writing and the written word.
We understand marketing a book is time consuming if not confusing when you tackle it yourself. We also know it can be expensive to get a professional PR firm or consultant to help with marketing efforts. Not only that, many book promoters, marketers, and coaches have never written a book in their life. This isn't the case at the World of Ink Network as both Marsha Casper Cook and Virginia S Grenier are award-winning, best-selling authors. They test all services with their books before they refer a company that you can use for services.
To help publishers and authors create awareness for their titles and build, or continue to build, their brand we use a combination of tested book publicity outreach through our established network of media contacts, reviewers and book bloggers. This powerful combination allows publishers and authors to carry on with marketing and promotional efforts long after our services have ended.